Untamed Nutrition
See how USA-based Untamed Nutrition scaled a digital loyalty program across multiple locations with Stamp Me, driving engagement through campaigns and gamification.
Background
Untamed Nutrition, based in Iowa and Missouri, USA, operates as part of a family of three nutrition businesses alongside Sip Happens and Truman Energy Spot. While each location runs independently, they share the same mission: to provide customers with convenient, great-tasting, and health-focused beverages and snacks.
At Untamed Nutrition, there’s truly something for everyone. The menu includes energy teas, protein shakes, iced protein coffees, pre- and post-workout drinks, and caffeine-free refreshers, which makes it a go-to destination for both fitness enthusiasts and anyone seeking a healthier alternative to everyday drinks.
“Our customers love the convenience of a digital loyalty program! From the complimentary drink on their birthday to the scratch & win discounts, we provide them! Stamp Me has a very user-friendly app for both business and customers.
Our customer retention is amazing!”
- Mylea McNeeley, Owner, Untamed Nutrition, Sip Happens, and Truman Energy Spot
The Brief
In mid-2023, Untamed Nutrition turned to Stamp Me to launch a digital loyalty program that was simple, engaging, and scalable across their three nutrition businesses.
They wanted a modern alternative to punch cards that would reward customers, boost retention, and keep engagement fresh with features like birthday offers and gamification.
Key Objectives
Together with Stamp Me, Untamed Nutrition aimed to:
- Reward loyal customers with a simple and engaging digital program.
- Encourage repeat visits through clear offers like “Earn 12 stamps, get a free drink”.
- Differentiate their brand experience with fun perks such as Double Stamp Tuesday, birthday rewards, and Scratch & Win games.
- Scale seamlessly across multiple businesses while keeping each location independent.
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How the
Untamed Nutrition
Loyalty Program Works
Untamed Nutrition runs alongside two sister businesses, Sip Happens and Truman Energy Spot. Each location operates independently, but all use the same loyalty offer through Stamp Me, demonstrating how the platform can be scaled seamlessly across multiple businesses.
The program is simple: earn 12 stamps and get a free drink. Customers can also take advantage of special promotions like Double Stamp Tuesday, which keeps engagement high and rewards flowing.
Stamping Method
Untamed Nutrition uses the StampPod™, a compact tap-and-go device that makes collecting rewards fast and secure.
When a customer is ready to claim a stamp, they simply open the Stamp Me app, select their stamp card, and tap the back of their phone on the StampPod™. A quick vibration and ping confirm that the stamp has been added instantly.
This frictionless process is especially effective in busy locations, allowing staff to keep lines moving smoothly while ensuring every loyal customer is rewarded.
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Push Notifications:
Untamed Nutrition also regularly sends push notifications to keep the community connected by promoting new deals, upcoming events, and friendly check-ins. This keeps them top-of-mind and encourages repeat visits.
How Rewards are Redeemed
Engagement Features
Birthday Club
The Birthday Club is a feature that creates a positive brand relationship by making members feel valued on their special day.
Members are celebrated on their birthday with a free 24oz energy tea and a personalized message. This simple but meaningful perk strengthens customer loyalty and makes special days even better.
Scratch & Win
Adds gamification to your stamp card to further drive engagement. Set rewards, win ratios and how often the game is available.
At Truman Energy Spot, customers enjoy the added fun of Scratch & Win, a digital version of the classic instant-win card.
After collecting a stamp, members may be invited to play, rubbing away a silver panel on their phone to reveal a prize or a “better luck next time” message.
Randomized rewards keep the experience exciting and encourage continued participation.
Lapsed Customers
Reengage customers after a period of inactivity. Especially useful for businesses with repeat bookings such as hair salons, dentistry, etc.
Customers who haven’t visited in a while receive a friendly message — We haven't seen you in a while - we miss you! Here is $2 off your next purchase to welcome you back into the club! 🤗"
This personal touch helps re-engage inactive members and drive return visits.
Email Integration
Integrate your loyalty program with your preferred mailing platform. Send promotions and newsletters to drive engagement!
Learn MoreResults
Since launching their loyalty program in mid-2023, Untamed Nutrition has:
- Welcomed hundreds of active members into their digital loyalty community.
- Issued tens of thousands of stamps, with thousands of rewards redeemed, which is proof that customers are returning again and again.
- Created a fast, secure, and contactless way to issue rewards, ideal for their busy locations.
- Strengthened their brand reputation by offering a program that is both fun and rewarding, with features like birthday gifts, lapsed customer offers, and push notifications.
- Demonstrated how Stamp Me can scale across multiple businesses, while keeping each location independent and engaging for its own community.
